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Treasure Hunts

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Cooper 2005 -130

A 2005 Mini Cooper Treasure Hunt still in the package.

Treasure Hunt (sometimes T-Hunt) is a line of Hot Wheels cars which were introduced by Mattel in 1995. It consists of 12 cars every year; one released per month. It is either 12 or 15 t hunts. The original production run started at 10,000 pieces worldwide, and has since grown due to the demand and increasing popularity of Hot Wheels collecting. As of 2007, 157 Treasure Hunts have been released.

Treasure Hunt Vehicles are identifiable by a label on the package. The blister card will say "Treasure Hunt" or "T-Hunt" on a green bar with an illustration of a treasure chest. The cars are decorated with flashy designs. They have a high secondary market price tag when they are first released. The value typically stabilizes when more of the cars are available on the market. Sometimes collectors will see this as the car dropping in price, but empirical data strongly states otherwise. Instead, the high prices that are initially seen are the result of the "Internet boom". When there are only a few new cars available on the market and hundreds of collectors are after them the price will skyrocket. Data collected over the past twelve years actually indicated the price on Treasure Hunts is rising quite well generally. Prices off the Internet are generally much higher because often when collectors quote a value they do not take into account shipping charges, risk, and inconvenience as all negative factors on the online market.

In 2007, Mattel introduced a two-tiered Treasure Hunt system. A regular Treasure Hunt would feature normal enamel paint and normal wheels compared to other Hot Wheels cars. The production of these is rumored to be greater than Treasure Hunts of the past. The Super Treasure Hunts are much rarer and are like Treasure Hunts of the past, featuring Real Riders wheels and Spectraflame paint. All 12 Treasure Hunt cars are planned to be released in both regular and super versions. The super treasure hunts can go for hundreds of dollars on the card because of its rubber tires and specialized paint.

In more recent years, T-hunts had some new developments.  Super T-hunts ran on for a while, and in 2012, Super T-hunts were mixed in with the segment series.  The regular T-hunts had the regular T-hunt series.  Then in 2013, the mainline did it's big changes.  Like new models, the 2013 Treasure Hunts were mixed in with the normal cars, identifiable by a small flame symbol. Super T-hunt wew mixed in too, but only in Hot wheels showroom.  This is the same in 2014, exept super T-hunts made their way into HW city.(as seen in Mustang 50th Anniversary)

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